Brevo vs SendGrid: Side-by-Side Comparison (2025)

Choosing between Brevo and SendGrid comes down to your specific use case. Brevo is built for transactional email and multi-channel marketing, while SendGrid targets developers and high-volume senders.

Quick Verdict

Overall winner
Brevo
Better pricing
SendGrid
More features
Brevo
For beginners
Brevo
E-commerce
Brevo

Feature Comparison

Feature Brevo SendGrid
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$25/mo$20/mo
Free Trialโœ—โœ“
โš™๏ธ Features
Email Automationโœ—โœ“
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ—โœ—
Built-in CRMโœ“โœ—
SMS Marketingโœ“โœ—
A/B Testingโœ—โœ“
E-commerce Integrationโœ—โœ—
Transactional Emailโœ“โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ—โœ“
Live Chatโœ“โœ“
Phone Supportโœ—โœ“
Brevo
โ˜…โ˜…โ˜…โ˜…โ˜† 4.5/5
SendGrid
โ˜…โ˜…โ˜…โ˜…โ˜† 4.0/5
Our verdict

Brevo is best for transactional email and multi-channel marketing.

Try Brevo Free โ†’
Our verdict

SendGrid is best for developers and high-volume senders who require reliable transactional email services with advanced automation and analytics capabilities.

Try SendGrid Free โ†’

Which Should You Choose?

Choose Brevo ifโ€ฆ

  • You are primarily focused on transactional email and multi-channel marketing
  • You value email campaigns
  • You prefer freemium pricing
Try Brevo โ†’

Choose SendGrid ifโ€ฆ

  • You are primarily focused on developers and high-volume senders
  • You value transactional email
  • You prefer freemium pricing
Try SendGrid โ†’

Frequently Asked Questions

Is Brevo better than SendGrid?

It depends on your use case. Brevo wins for transactional email and multi-channel marketing, while SendGrid is stronger for developers and high-volume senders.

Which is cheaper, Brevo or SendGrid?

SendGrid starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from SendGrid to Brevo?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.