Brevo vs EmailOctopus: Side-by-Side Comparison (2025)

Choosing between Brevo and EmailOctopus comes down to your specific use case. Brevo is built for transactional email and multi-channel marketing, while EmailOctopus targets budget-conscious creators and small businesses.

Quick Verdict

Overall winner
Brevo
Better pricing
EmailOctopus
More features
Brevo
For beginners
Brevo
E-commerce
Brevo

Feature Comparison

Feature Brevo EmailOctopus
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$25/mo$9/mo
Free Trialโœ—โœ“
โš™๏ธ Features
Email Automationโœ—โœ“
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ—โœ“
Built-in CRMโœ“โœ—
SMS Marketingโœ“โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ—
Transactional Emailโœ“โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ—โœ“
Live Chatโœ“โœ—
Phone Supportโœ—โœ—
Brevo
โ˜…โ˜…โ˜…โ˜…โ˜† 4.5/5
EmailOctopus
โ˜…โ˜…โ˜…โ˜…โ˜† 4.2/5
Our verdict

Brevo is best for transactional email and multi-channel marketing.

Try Brevo Free โ†’
Our verdict

EmailOctopus is best for budget-conscious creators and small businesses looking for simple and affordable email marketing solutions.

Try EmailOctopus Free โ†’

Which Should You Choose?

Choose Brevo ifโ€ฆ

  • You are primarily focused on transactional email and multi-channel marketing
  • You value email campaigns
  • You prefer freemium pricing
Try Brevo โ†’

Choose EmailOctopus ifโ€ฆ

  • You are primarily focused on budget-conscious creators and small businesses
  • You value drag-drop editor
  • You prefer freemium pricing
Try EmailOctopus โ†’

Frequently Asked Questions

Is Brevo better than EmailOctopus?

It depends on your use case. Brevo wins for transactional email and multi-channel marketing, while EmailOctopus is stronger for budget-conscious creators and small businesses.

Which is cheaper, Brevo or EmailOctopus?

EmailOctopus starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from EmailOctopus to Brevo?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.