Flodesk vs Ghost: Side-by-Side Comparison (2025)

Choosing between Flodesk and Ghost comes down to your specific use case. Flodesk is built for visual brands, photographers, and designers, while Ghost targets writers and creators running paid newsletter businesses.

Quick Verdict

Overall winner
Flodesk
Better pricing
Ghost
More features
Flodesk
For beginners
Ghost
E-commerce
Flodesk

Feature Comparison

Feature Flodesk Ghost
๐Ÿ’ฐ Pricing
Free Planโœ—โœ—
Starting Price$38/mo$9/mo
Free Trialโœ—โœ—
โš™๏ธ Features
Email Automationโœ“โœ—
Visual Workflow Builderโœ“โœ—
Landing Pagesโœ—โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ—
Transactional Emailโœ—โœ“
Remove Brandingโœ—โœ“
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ—
Phone Supportโœ—โœ—
Flodesk
โ˜…โ˜…โ˜…โ˜…โ˜† 4.8/5
Ghost
โ˜…โ˜…โ˜…โ˜…โ˜† 4.1/5
Our verdict

Flodesk is best for visual brands, photographers, and designers who need stunning email templates and workflows.

Try Flodesk Free โ†’
Our verdict

Ghost is best for writers and creators running paid newsletter businesses.

Try Ghost Free โ†’

Which Should You Choose?

Choose Flodesk ifโ€ฆ

  • You are primarily focused on visual brands, photographers, and designers
  • You value stunning templates
  • You prefer flat-rate pricing
Try Flodesk โ†’

Choose Ghost ifโ€ฆ

  • You are primarily focused on writers and creators running paid newsletter businesses
  • You value newsletter
  • You prefer flat-rate pricing
Try Ghost โ†’

Frequently Asked Questions

Is Flodesk better than Ghost?

It depends on your use case. Flodesk wins for visual brands, photographers, and designers, while Ghost is stronger for writers and creators running paid newsletter businesses.

Which is cheaper, Flodesk or Ghost?

Ghost starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Ghost to Flodesk?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.