MailerLite vs Flodesk: Complete Comparison

MailerLite and Flodesk are two popular email marketing platforms with very different approaches. MailerLite offers an affordable freemium model ideal for budget-conscious small businesses, while Flodesk uses flat-rate pricing and focuses on design-first email creation. Your choice depends on your budget, design priorities, and subscriber count.

Quick Verdict

Overall winner
MailerLite
Better pricing
MailerLite
More features
MailerLite
For beginners
MailerLite
E-commerce
MailerLite

Feature Comparison

Feature Flodesk MailerLite
๐Ÿ’ฐ Pricing
Free Planโœ—โœ“
Starting Price$38/mo$9/mo
Free Trialโœ—โœ“
โš™๏ธ Features
Email Automationโœ“โœ“
Visual Workflow Builderโœ“โœ—
Landing Pagesโœ—โœ“
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ“
Transactional Emailโœ—โœ—
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ—
Phone Supportโœ—โœ—
Flodesk
โ˜…โ˜…โ˜…โ˜…โ˜† 4.8/5
MailerLite
โ˜…โ˜…โ˜…โ˜…โ˜† 4.6/5
Our verdict

Flodesk is best for visual brands, photographers, and designers who need stunning email templates and workflows.

Try Flodesk Free โ†’
Our verdict

MailerLite is best for small businesses and freelancers on a budget.

Try MailerLite Free โ†’

Which Should You Choose?

Choose Flodesk ifโ€ฆ

  • You want to start for free with up to 1,000 subscribers
  • You need advanced features like automation, landing pages, and surveys
  • You require e-commerce integrations for selling products
Try Flodesk โ†’

Choose MailerLite ifโ€ฆ

  • You prioritize beautiful, professionally designed email templates
  • You want unlimited subscribers included in your flat monthly fee
  • You're a designer, photographer, or visual brand focused on aesthetics
Try MailerLite โ†’

Frequently Asked Questions

Is MailerLite better than Flodesk?

It depends on your priorities. MailerLite offers better overall value with a free tier and more features like automation and e-commerce integrations, making it ideal for general small businesses. Flodesk excels at design and is better for visual brands willing to pay a premium for stunning templates.

Which is cheaper, MailerLite or Flodesk?

MailerLite is significantly cheaper, with a free plan supporting up to 1,000 subscribers and paid plans starting at $9/month. Flodesk has no free tier and starts at $38/month flat-rate, but this includes unlimited subscribers compared to MailerLite's subscriber-based pricing.

Can I switch from Flodesk to MailerLite?

Yes, both platforms support subscriber list exports and imports. Most email marketing tools, including MailerLite, can import your subscriber data from Flodesk. You may lose some design elements or template formatting in the migration, so plan accordingly.