Constant Contact vs Ghost: Side-by-Side Comparison (2025)

Choosing between Constant Contact and Ghost comes down to your specific use case. Constant Contact is built for nonprofits and local businesses, while Ghost targets writers and creators running paid newsletter businesses.

Quick Verdict

Overall winner
Ghost
Better pricing
Ghost
More features
Constant Contact
For beginners
Ghost
E-commerce
Constant Contact

Feature Comparison

Feature Constant Contact Ghost
๐Ÿ’ฐ Pricing
Free Planโœ—โœ—
Starting Price$12/mo$9/mo
Free Trialโœ—โœ—
โš™๏ธ Features
Email Automationโœ—โœ—
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ—โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ“โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ“โœ—
Transactional Emailโœ—โœ“
Remove Brandingโœ—โœ“
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ“โœ—
Phone Supportโœ“โœ—
Constant Contact
โ˜…โ˜…โ˜…โ˜…โ˜† 4.0/5
Ghost
โ˜…โ˜…โ˜…โ˜…โ˜† 4.1/5
Our verdict

Constant Contact is best for nonprofits and local businesses.

Try Constant Contact Free โ†’
Our verdict

Ghost is best for writers and creators running paid newsletter businesses.

Try Ghost Free โ†’

Which Should You Choose?

Choose Constant Contact ifโ€ฆ

  • You are primarily focused on nonprofits and local businesses
  • You value event management
  • You prefer paid pricing
Try Constant Contact โ†’

Choose Ghost ifโ€ฆ

  • You are primarily focused on writers and creators running paid newsletter businesses
  • You value newsletter
  • You prefer flat-rate pricing
Try Ghost โ†’

Frequently Asked Questions

Is Constant Contact better than Ghost?

It depends on your use case. Constant Contact wins for nonprofits and local businesses, while Ghost is stronger for writers and creators running paid newsletter businesses.

Which is cheaper, Constant Contact or Ghost?

Ghost starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Ghost to Constant Contact?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.