AWeber vs Constant Contact: Email Marketing Showdown

AWeber and Constant Contact are two established email marketing platforms with different strengths and target audiences. AWeber emphasizes simplicity and affordability with a free tier, while Constant Contact focuses on comprehensive marketing tools for small businesses and nonprofits. This comparison helps you decide which platform aligns best with your email marketing goals.

Quick Verdict

Overall winner
AWeber
Better pricing
AWeber
More features
Constant Contact
For beginners
AWeber
E-commerce
Constant Contact

Feature Comparison

FeatureConstant ContactAWeber
Free TierYes (up to 500 subscribers)No
Starting Price$15/month (paid plans)$12/month
Key StrengthAutoresponders & RSS-to-emailEvent management & SMS marketing
Best ForBloggers and solopreneursNonprofits and local businesses
G2 Rating4.2/54.0/5

Which Should You Choose?

Choose Constant Contact if...

  • You want a free email marketing option with no subscriber limits during trial
  • You're a blogger or solopreneur prioritizing affordability and simplicity
  • You need strong automation features like autoresponders and RSS-to-email campaigns
Try Constant Contact β†’

Choose AWeber if...

  • You need SMS marketing and social media ad integration
  • You run an e-commerce business requiring built-in e-commerce tools
  • You're a nonprofit or local business needing event management features
Try AWeber β†’

Frequently Asked Questions

Is AWeber better than Constant Contact?

Neither is objectively 'better'β€”it depends on your needs. AWeber wins for simplicity and free-tier access, making it ideal for solopreneurs. Constant Contact excels in feature breadth with SMS, social ads, and e-commerce tools, making it better for growing businesses. Compare based on your specific requirements.

Which is cheaper, AWeber or Constant Contact?

AWeber offers a free plan for up to 500 subscribers, making it cheaper for startups. Constant Contact starts at $12/month with no free tier. For paid plans, Constant Contact at $12/month slightly undercuts AWeber's $15/month entry price, but AWeber's free option gives it the edge for budget-conscious users.

Can I switch from Constant Contact to AWeber?

Yes, both platforms support list imports and exports. You can export your contacts from Constant Contact as a CSV file and import them into AWeber. However, campaign history and detailed analytics won't transfer, so plan your migration accordingly to avoid losing important data.