Mailchimp vs GetResponse: Complete Comparison Guide

Both Mailchimp and GetResponse are established email marketing platforms offering freemium models and robust automation capabilities. While Mailchimp excels at serving beginners and small businesses with its intuitive interface, GetResponse targets online educators and webinar hosts with specialized features. Your choice depends on your specific marketing goals and the features you prioritize.

Quick Verdict

Overall winner
Mailchimp
Better pricing
Mailchimp
More features
GetResponse
For beginners
Mailchimp
E-commerce
Mailchimp

Feature Comparison

FeatureMailchimpGetResponse
Starting Price (Paid)$13/month$19/month
Free Tier Subscriber Limit500 subscribers500 subscribers
Key StrengthUser-friendly interface for beginnersWebinars and online course hosting
Affiliate Commission30% recurring33% recurring or $100 one-time
Customer Reviews (Trustpilot)1.5/5 stars3.7/5 stars

Which Should You Choose?

Choose Mailchimp if...

  • You're a beginner or small business owner seeking an easy-to-use platform
  • You want the lowest entry price point for paid features
  • You need strong drag-and-drop email design tools without complexity
Try Mailchimp โ†’

Choose GetResponse if...

  • You host webinars or create online courses as part of your marketing
  • You need advanced conversion funnel building capabilities
  • You want better customer support ratings and reviews
Try GetResponse โ†’

Frequently Asked Questions

Is Mailchimp better than GetResponse?

It depends on your needs. Mailchimp is better for beginners and small businesses due to its simpler interface and lower pricing, with a G2 rating of 4.3. However, GetResponse offers more specialized features for webinar hosts and course creators, backed by stronger customer satisfaction (3.7 Trustpilot rating).

Which is cheaper, Mailchimp or GetResponse?

Mailchimp is the cheaper option, starting at $13/month compared to GetResponse's $19/month. Both offer identical free tiers with 500 subscriber limits, making Mailchimp the more budget-friendly choice for businesses scaling up from free plans.

Can I switch from GetResponse to Mailchimp?

Yes, both platforms support email list exports, allowing you to migrate your contacts relatively easily. Most email marketing platforms provide CSV export options, though you may need to manually reconfigure automations and templates in your new platform.