EmailOctopus vs Mailgun: Side-by-Side Comparison (2025)

Choosing between EmailOctopus and Mailgun comes down to your specific use case. EmailOctopus is built for budget-conscious creators and small businesses, while Mailgun targets developers sending transactional and bulk email via API.

Quick Verdict

Overall winner
Mailgun
Better pricing
EmailOctopus
More features
EmailOctopus
For beginners
EmailOctopus
E-commerce
EmailOctopus

Feature Comparison

Feature EmailOctopus Mailgun
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$9/mo$15/mo
Free Trialโœ“โœ“
โš™๏ธ Features
Email Automationโœ“โœ—
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ“โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ—
Transactional Emailโœ“โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ—
Phone Supportโœ—โœ—
EmailOctopus
โ˜…โ˜…โ˜…โ˜…โ˜† 4.2/5
Mailgun
โ˜…โ˜…โ˜…โ˜…โ˜† 4.3/5
Our verdict

EmailOctopus is best for budget-conscious creators and small businesses looking for simple and affordable email marketing solutions.

Try EmailOctopus Free โ†’
Our verdict

Mailgun is best for developers sending transactional and bulk email via API.

Try Mailgun Free โ†’

Which Should You Choose?

Choose EmailOctopus ifโ€ฆ

  • You are primarily focused on budget-conscious creators and small businesses
  • You value drag-drop editor
  • You prefer freemium pricing
Try EmailOctopus โ†’

Choose Mailgun ifโ€ฆ

  • You are primarily focused on developers sending transactional and bulk email via API
  • You value email api
  • You prefer freemium pricing
Try Mailgun โ†’

Frequently Asked Questions

Is EmailOctopus better than Mailgun?

It depends on your use case. EmailOctopus wins for budget-conscious creators and small businesses, while Mailgun is stronger for developers sending transactional and bulk email via API.

Which is cheaper, EmailOctopus or Mailgun?

EmailOctopus starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Mailgun to EmailOctopus?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.