EmailOctopus vs Loops: Side-by-Side Comparison (2025)

Choosing between EmailOctopus and Loops comes down to your specific use case. EmailOctopus is built for budget-conscious creators and small businesses, while Loops targets SaaS companies sending product and lifecycle emails.

Quick Verdict

Overall winner
Loops
Better pricing
EmailOctopus
More features
EmailOctopus
For beginners
EmailOctopus
E-commerce
EmailOctopus

Feature Comparison

Feature EmailOctopus Loops
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$9/mo$49/mo
Free Trialโœ“โœ“
โš™๏ธ Features
Email Automationโœ“โœ“
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ“โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ—
Transactional Emailโœ“โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ—
Phone Supportโœ—โœ—
EmailOctopus
โ˜…โ˜…โ˜…โ˜…โ˜† 4.2/5
Loops
โ˜…โ˜…โ˜…โ˜…โ˜† 4.7/5
Our verdict

EmailOctopus is best for budget-conscious creators and small businesses looking for simple and affordable email marketing solutions.

Try EmailOctopus Free โ†’
Our verdict

Loops is best for SaaS companies sending product and lifecycle emails.

Try Loops Free โ†’

Which Should You Choose?

Choose EmailOctopus ifโ€ฆ

  • You are primarily focused on budget-conscious creators and small businesses
  • You value drag-drop editor
  • You prefer freemium pricing
Try EmailOctopus โ†’

Choose Loops ifโ€ฆ

  • You are primarily focused on SaaS companies sending product and lifecycle emails
  • You value transactional email
  • You prefer freemium pricing
Try Loops โ†’

Frequently Asked Questions

Is EmailOctopus better than Loops?

It depends on your use case. EmailOctopus wins for budget-conscious creators and small businesses, while Loops is stronger for SaaS companies sending product and lifecycle emails.

Which is cheaper, EmailOctopus or Loops?

EmailOctopus starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Loops to EmailOctopus?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.