ConvertKit vs Mailgun: Side-by-Side Comparison (2025)

Choosing between ConvertKit and Mailgun comes down to your specific use case. ConvertKit is built for creators, bloggers, and course sellers, while Mailgun targets developers sending transactional and bulk email via API.

Quick Verdict

Overall winner
ConvertKit
Better pricing
Mailgun
More features
ConvertKit
For beginners
ConvertKit
E-commerce
ConvertKit

Feature Comparison

Feature ConvertKit Mailgun
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$29/mo$15/mo
Free Trialโœ“โœ“
โš™๏ธ Features
Email Automationโœ“โœ—
Visual Workflow Builderโœ“โœ—
Landing Pagesโœ“โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ“โœ—
Transactional Emailโœ—โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ—
Phone Supportโœ—โœ—
ConvertKit
โ˜…โ˜…โ˜…โ˜…โ˜† 4.4/5
Mailgun
โ˜…โ˜…โ˜…โ˜…โ˜† 4.3/5
Our verdict

ConvertKit is best for creators, bloggers, and course sellers.

Try ConvertKit Free โ†’
Our verdict

Mailgun is best for developers sending transactional and bulk email via API.

Try Mailgun Free โ†’

Which Should You Choose?

Choose ConvertKit ifโ€ฆ

  • You are primarily focused on creators, bloggers, and course sellers
  • You value visual automations
  • You prefer freemium pricing
Try ConvertKit โ†’

Choose Mailgun ifโ€ฆ

  • You are primarily focused on developers sending transactional and bulk email via API
  • You value email api
  • You prefer freemium pricing
Try Mailgun โ†’

Frequently Asked Questions

Is ConvertKit better than Mailgun?

It depends on your use case. ConvertKit wins for creators, bloggers, and course sellers, while Mailgun is stronger for developers sending transactional and bulk email via API.

Which is cheaper, ConvertKit or Mailgun?

Mailgun starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Mailgun to ConvertKit?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.