Mailgun vs Privy: Side-by-Side Comparison (2025)

Choosing between Mailgun and Privy comes down to your specific use case. Mailgun is built for developers sending transactional and bulk email via API, while Privy targets Shopify stores wanting email, SMS, and popups in one tool.

Quick Verdict

Overall winner
Privy
Better pricing
Mailgun
More features
Mailgun
For beginners
Mailgun
E-commerce
Mailgun

Feature Comparison

Feature Mailgun Privy
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$15/mo$30/mo
Free Trialโœ“โœ“
โš™๏ธ Features
Email Automationโœ—โœ“
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ—โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ“
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ“
Transactional Emailโœ“โœ—
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ“
Phone Supportโœ—โœ—
Mailgun
โ˜…โ˜…โ˜…โ˜…โ˜† 4.3/5
Privy
โ˜…โ˜…โ˜…โ˜…โ˜† 4.6/5
Our verdict

Mailgun is best for developers sending transactional and bulk email via API.

Try Mailgun Free โ†’
Our verdict

Privy is best for Shopify stores wanting email, SMS, and popups in one tool.

Try Privy Free โ†’

Which Should You Choose?

Choose Mailgun ifโ€ฆ

  • You are primarily focused on developers sending transactional and bulk email via API
  • You value email api
  • You prefer freemium pricing
Try Mailgun โ†’

Choose Privy ifโ€ฆ

  • You are primarily focused on Shopify stores wanting email, SMS, and popups in one tool
  • You value popups
  • You prefer freemium pricing
Try Privy โ†’

Frequently Asked Questions

Is Mailgun better than Privy?

It depends on your use case. Mailgun wins for developers sending transactional and bulk email via API, while Privy is stronger for Shopify stores wanting email, SMS, and popups in one tool.

Which is cheaper, Mailgun or Privy?

Mailgun starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Privy to Mailgun?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.