MailerLite vs Mailgun: Side-by-Side Comparison (2025)

Choosing between MailerLite and Mailgun comes down to your specific use case. MailerLite is built for small businesses and freelancers on a budget, while Mailgun targets developers sending transactional and bulk email via API.

Quick Verdict

Overall winner
MailerLite
Better pricing
MailerLite
More features
MailerLite
For beginners
MailerLite
E-commerce
MailerLite

Feature Comparison

Feature MailerLite Mailgun
๐Ÿ’ฐ Pricing
Free Planโœ“โœ“
Starting Price$9/mo$15/mo
Free Trialโœ“โœ“
โš™๏ธ Features
Email Automationโœ“โœ—
Visual Workflow Builderโœ—โœ—
Landing Pagesโœ“โœ—
Built-in CRMโœ—โœ—
SMS Marketingโœ—โœ—
A/B Testingโœ—โœ—
E-commerce Integrationโœ“โœ—
Transactional Emailโœ—โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ—
Phone Supportโœ—โœ—
MailerLite
โ˜…โ˜…โ˜…โ˜…โ˜† 4.6/5
Mailgun
โ˜…โ˜…โ˜…โ˜…โ˜† 4.3/5
Our verdict

MailerLite is best for small businesses and freelancers on a budget.

Try MailerLite Free โ†’
Our verdict

Mailgun is best for developers sending transactional and bulk email via API.

Try Mailgun Free โ†’

Which Should You Choose?

Choose MailerLite ifโ€ฆ

  • You are primarily focused on small businesses and freelancers on a budget
  • You value drag-drop editor
  • You prefer freemium pricing
Try MailerLite โ†’

Choose Mailgun ifโ€ฆ

  • You are primarily focused on developers sending transactional and bulk email via API
  • You value email api
  • You prefer freemium pricing
Try Mailgun โ†’

Frequently Asked Questions

Is MailerLite better than Mailgun?

It depends on your use case. MailerLite wins for small businesses and freelancers on a budget, while Mailgun is stronger for developers sending transactional and bulk email via API.

Which is cheaper, MailerLite or Mailgun?

MailerLite starts at a lower price point. Pricing scales with subscriber count so total cost depends on your list size.

Can I switch from Mailgun to MailerLite?

Yes, switching is possible. Most platforms support CSV import/export. Plan time to recreate automations and templates.