MailerLite vs Campaign Monitor: Side-by-Side Comparison (2025)

Choosing between MailerLite and Campaign Monitor comes down to your specific use case. Both are legitimate email marketing platforms, but they serve different audiences. MailerLite is built for small businesses and freelancers on a budget, while Campaign Monitor targets agencies and teams managing multiple brands. This comparison covers the key differences so you can decide quickly.

Quick Verdict

Overall winner
MailerLite
Better pricing
MailerLite
More features
MailerLite
For beginners
MailerLite
E-commerce
MailerLite

Feature Comparison

FeatureMailerLiteCampaign Monitor
Starting price$9/mo$11/mo
Free planYesNo
Best forSmall Businesses And Freelancers On A BudgetAgencies And Teams Managing Multiple Brands
Free subscriber limit1000N/A
G2 rating4.64.1

Which Should You Choose?

Choose MailerLite if...

  • You are primarily focused on small businesses and freelancers on a budget
  • You value drag-drop editor
  • You prefer freemium pricing
Try MailerLite โ†’

Choose Campaign Monitor if...

  • You are primarily focused on agencies and teams managing multiple brands
  • You value template builder
  • You prefer paid pricing
Try Campaign Monitor โ†’

Frequently Asked Questions

Is MailerLite better than Campaign Monitor?

It depends on your use case. MailerLite wins for small businesses and freelancers on a budget, while Campaign Monitor is stronger for agencies and teams managing multiple brands. Neither is objectively better โ€” the right choice depends on your specific needs.

Which is cheaper, MailerLite or Campaign Monitor?

MailerLite starts at a lower price point ($9/mo vs $11/mo). However, pricing scales with subscriber count, so the total cost depends on your list size.

Can I switch from Campaign Monitor to MailerLite?

Yes, switching from Campaign Monitor to MailerLite is possible. Most platforms support CSV import/export for subscriber lists. Plan for some time to recreate automations and templates, as these rarely transfer directly between platforms.