Campaign Monitor vs Sendinblue: Detailed Comparison

Campaign Monitor and Sendinblue (now Brevo) are both established email marketing platforms, but they serve different business needs. Campaign Monitor focuses on design-driven campaigns for agencies, while Sendinblue excels as an all-in-one CRM with transactional email and SMS capabilities. This guide helps you choose the right tool based on your priorities.

Quick Verdict

Overall winner
Sendinblue
Better pricing
Sendinblue
More features
Sendinblue
For beginners
Sendinblue
E-commerce
Sendinblue

Feature Comparison

Feature Campaign Monitor Sendinblue
๐Ÿ’ฐ Pricing
Free Planโœ—โœ“
Starting Price$11/mo$25/mo
Free Trialโœ—โœ“
โš™๏ธ Features
Email Automationโœ“โœ—
Visual Workflow Builderโœ“โœ—
Landing Pagesโœ—โœ—
Built-in CRMโœ—โœ“
SMS Marketingโœ—โœ“
A/B Testingโœ—โœ—
E-commerce Integrationโœ—โœ—
Transactional Emailโœ“โœ“
Remove Brandingโœ—โœ—
๐Ÿค– AI Features
AI Subject Linesโœ—โœ—
AI Send-Time Optimisationโœ—โœ—
๐Ÿ›Ž Support
Email Supportโœ“โœ“
Live Chatโœ—โœ“
Phone Supportโœ—โœ—
Campaign Monitor
โ˜…โ˜…โ˜…โ˜…โ˜† 4.1/5
Sendinblue
โ˜…โ˜…โ˜…โ˜…โ˜† 4.5/5
Our verdict

Campaign Monitor is best for agencies and teams managing multiple brands.

Try Campaign Monitor Free โ†’
Our verdict

Sendinblue is best for transactional email and SMS campaigns.

Try Sendinblue Free โ†’

Which Should You Choose?

Choose Campaign Monitor ifโ€ฆ

  • You manage multiple client brands and need dedicated multi-brand functionality
  • Your primary focus is creating beautiful, visually sophisticated email campaigns
  • You need a specialized email marketing tool without extra features you won't use
Try Campaign Monitor โ†’

Choose Sendinblue ifโ€ฆ

  • You want a free tier to get started with no credit card required
  • You need SMS, WhatsApp, or transactional email API capabilities alongside email marketing
  • You're looking for an all-in-one CRM suite rather than email marketing alone
Try Sendinblue โ†’

Frequently Asked Questions

Is Campaign Monitor better than Sendinblue?

It depends on your needs. Campaign Monitor excels for agencies with multi-brand management and design-focused workflows, while Sendinblue offers better overall value with its free tier, SMS/WhatsApp integration, and comprehensive CRM features. Sendinblue has higher ratings on both G2 (4.5 vs 4.1) and Trustpilot (4.3 vs 3.2).

Which is cheaper, Campaign Monitor or Sendinblue?

Sendinblue is significantly cheaper for startups and small businesses, offering a free plan with up to 100,000 subscribers and 300 emails per day. Campaign Monitor requires payment starting at $11/month with no free option. For larger businesses, pricing depends on subscriber count, but Sendinblue typically remains more economical.

Can I switch from Sendinblue to Campaign Monitor?

Yes, you can migrate your subscriber lists and campaigns between platforms. Both tools support contact imports and exports through standard formats like CSV. Most features are portable, though you'll need to recreate custom automations and redesign templates, as workflow structures differ between the platforms.