Drip vs AWeber: Detailed Comparison for Email Marketing

Drip and AWeber are both established email marketing platforms, but they serve different audiences with distinct strengths. Drip specializes in ecommerce automation with advanced revenue tracking, while AWeber prioritizes simplicity and affordability for bloggers and small businesses. Choosing between them depends on your business type, budget, and feature requirements.

Quick Verdict

Overall winner
Drip
Better pricing
AWeber
More features
Drip
For beginners
AWeber
E-commerce
Drip

Feature Comparison

FeatureAWeberDrip
Free TierNo free planYes, up to 500 subscribers
Starting Price$39/month$15/month (paid) or free
Ecommerce FeaturesRevenue attribution, order tracking, store integrationBasic ecommerce support
AutomationVisual automation builderAutoresponders, RSS-to-email
G2 Rating4.4/54.2/5

Which Should You Choose?

Choose AWeber if...

  • You run an ecommerce store and need advanced revenue tracking and order-based automation
  • You want deep platform integrations with your online shop
  • You prioritize sophisticated segmentation and personalization features
Try AWeber โ†’

Choose Drip if...

  • You're a blogger, solopreneur, or startup with a tight budget
  • You want to start with a free plan before upgrading
  • You need simplicity and ease of use over advanced ecommerce features
Try Drip โ†’

Frequently Asked Questions

Is Drip better than AWeber?

It depends on your use case. Drip is superior for ecommerce businesses requiring revenue attribution and advanced automation, earning a higher G2 rating (4.4 vs 4.2). However, AWeber excels in affordability and user-friendliness for solopreneurs and content creators. For ecommerce specifically, Drip is the better choice.

Which is cheaper, Drip or AWeber?

AWeber is significantly cheaper, starting at $15/month for paid plans and offering a free tier with up to 500 subscribers. Drip has no free option and starts at $39/month. If budget is your primary concern, AWeber is the clear winner.

Can I switch from AWeber to Drip?

Yes, both platforms support contact list imports, making migration straightforward. Most email marketing tools allow you to export your subscriber list as a CSV file and import it into another platform. However, automation workflows and custom settings will need to be recreated manually in Drip.